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UDC [339.13:637,532]-029 111

Molokanova L.V., Kvasnikov A.A.

Economic aspects of introducing the boiled sausages with the target bEFunctional modules at the market

Donetsk National University of Economics and Trade

named after Mikhail Tugan-Baranovsky, Donetsk, 31 Shchorsa Str.,83050

The article deals with economic aspects of introducing the new boiled sausages with replacement in recipes sodium nitrite into befunctional modules at the market. Canculations on the cost indexes of sausages, the efficiency of their production, marketing strategy options for indicators of price and quality of new products are presented in the article.

Key words: sausage, cost indexes, price, marketing.


Секции-март 2013